We are seeking an experienced and innovative Head of Digital Media to lead and manage all aspects of digital marketing and media strategy. The ideal candidate will possess a strong understanding of digital channels, a proven track record of successful campaigns, and exceptional leadership skills to drive brand awareness, customer acquisition, and revenue growth.

Key Responsibilities:

• Develop and implement comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth across various digital platforms, including websites, social media, search engines, and mobile apps.
• Oversee the planning, execution, and optimization of multi-channel digital campaigns, including SEO, SEM, email marketing, social media, and digital advertising.
• Manage and enhance the organization’s digital presence, ensuring alignment with the overall brand strategy and business objectives.
• Analyze campaign performance data and metrics, providing actionable insights to optimize strategies for maximum ROI.
• Stay updated with industry trends, best practices, and emerging technologies to recommend innovative strategies and solutions.
• Lead, mentor, and develop a team of digital marketing professionals, fostering a culture of collaboration and excellence.
• Monitor and report on key performance indicators (KPIs) and present regular performance insights to senior management.
• Collaborate with cross-functional teams to ensure consistent messaging and branding across all digital touchpoints.

Academic Qualifications:

• Bachelor’s or Master’s degree in Marketing, Digital Media, Advertising, or a related field.

Experience Required:

• Minimum of 5 years of experience in digital marketing, media planning, or related fields.
• Proven track record of developing and implementing successful digital marketing strategies that drive results.
• Previous experience in media or advertising agencies is a strong advantage.

Skills Required:

• Expertise in media planning and strategy, digital marketing, and social media.
• Strong analytical and strategic thinking abilities.
• Proficiency in SEO, SEM, content marketing, email marketing, and digital advertising.
• Leadership, communication, and team management skills.
• Familiarity with digital marketing tools, analytics platforms, and CRM systems.