We are looking for an experienced and innovative Marketing Manager to lead our marketing initiatives and drive brand visibility, customer engagement, and lead generation. The ideal candidate will have a strong background in digital and traditional marketing strategies, with proven expertise in managing campaigns that deliver measurable results.
Key Responsibilities:
- Plan, execute, and manage comprehensive marketing strategies, including digital and traditional channels, to promote the brand, sellers, and products.
- Develop and implement strategies to generate high-quality leads that contribute to increased conversions and sales growth.
- Oversee campaigns across social media, email marketing, search engines, and other platforms to maximize engagement and ROI.
- Monitor and analyze key performance metrics to optimize marketing strategies and campaign effectiveness.
- Conduct market research to identify industry trends, customer needs, and competitor strategies.
- Collaborate with cross-functional teams to align marketing efforts with business objectives.
- Lead brainstorming sessions to develop innovative ideas and campaigns for enhancing brand visibility.
- Manage the marketing budget and ensure effective allocation of resources for maximum impact.
- Identify and leverage emerging technologies and industry trends to maintain a competitive edge.
- Prepare and deliver presentations and reports to stakeholders, showcasing campaign performance and future strategies.
Academic Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).
Experience Required:
- Minimum 5 years of experience in marketing, with at least 2 years in a managerial role.
- Proven success in managing digital marketing campaigns with a focus on lead generation and brand building, preferably for IT-based or E-commerce products.
Skills:
- Strong leadership and team management abilities.
- Expertise in digital marketing, SEO, and social media platforms.
- Excellent communication and interpersonal skills.
- Proficiency in data analysis and marketing tools like Google Analytics, CRM software, and marketing automation platforms.
- Creative problem-solving and decision-making skills.
- Strong project management and organizational skills.
Skills:
Leadership, Communication, SEO, Analytics, Creativity, Organization, Teamwork, Adaptability, Strategy, Innovation
Salary:
Negotiable